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Business Market Leader

City National Bank
United States, Florida, Miami
100 Southeast 2nd Street (Show on map)
Jan 25, 2025

Business Market Leader


Job ID
2025-5276

Category
Business & Personal Banking

Type
Full-Time

Workplace policy
Banking Center



Overview

The Business Market Leader coordinates at a senior level with the sales team to establish, build, and sustain business banking relationships with companies generally generating less than $20 million in gross sales. Responsible for driving success and growth within their assigned sales territory. As the primary relationship manager for the Bank, they oversee client interactions and are actively involved in the credit process, including Credit Underwriting, Portfolio Management and Review, Risk/Credit grading, and risk identification and management. Portfolio management responsibilities encompass servicing, covenant compliance, and collateral monitoring. The role includes setting high expectations, fostering workforce stability by attracting, developing, and retaining talent, and supporting the team through coaching while modeling the bank's core values. Additionally, the Business Market Leader plays an active role in their local banking center community and contributes to fulfilling the Bank's CRA (Community Reinvestment Act) requirements.

Principal Duties & Responsibilities:

    Consistently meets and exceeds individual and/or team sales goals, including but not limited to deposits, loans, and other applicable metrics.

  • Independently expands existing relationships and solicits new business through client referrals and cold-calling efforts outside of the banking center to align with or exceed the Bank's strategic goals.

  • Independently analyzes credit checks worthiness, and conducts preliminarily financial statement analysis against bank risk standards and applicable product requirement to preliminarily determine potential credit worthiness.

  • Provides leadership to a team of sales professionals, ensuring they meet or exceed established sales and revenue targets.

  • Collaborates closely with the team to generate, identify, qualify, and prioritize new prospects as well as nurture the existing book of business.

  • Regularly contacts the top 20 loan and deposit clients monthly via phone or in person to maintain relationships and identify cross-selling opportunities.

  • Conducts research on existing clients through various sources to uncover additional cross-selling opportunities.

  • Focuses on increasing core deposits and actively contributes to loan funding.

  • Develops sales proposals and strategies at an expert level.

  • Possesses comprehensive knowledge of the market, competitors, and maintains a strategic outlook for business growth.

  • Demonstrates expert-level understanding of all bank products and services.

  • Establishes, expands, and maintains referral sources.

  • Conducts thorough pre-call planning and prepares worksheets prior to joint client appointments.

  • Independently assesses and meets clients' financial needs by analyzing their financial profiles and relevant documentation such as tax returns, credit reports, personal financial statements, and debt schedules.

  • Documents the relationship management process.

  • Guides clients in analyzing financial issues and recommends suitable solutions.

  • Acts as a client advocate in securing appropriate credit and cross-selling products and services.

  • Evaluates business, management, industry, financial, and structural risks and documents assessments in credit approval documents.

  • Organizes and leads complex sales initiatives, including customized proposal generation.

  • Develops and maintains strong relationships with all partners.

  • Contributes actively to banking center success through participation in sales campaigns, banking center activities, and community organizations.

  • Structures and completes secured and unsecured business loans, ensuring compliance with policy and presenting deals to the Risk team.

  • Participates in all required branch meetings and weekly joint calls or prospecting sessions with Small Business Bankers, followed by coaching sessions and completion of required coaching forms.

  • Adheres to the requirements of the S.A.F.E. Act and follows procedures, including notifying Human Resources of any changes in current status.



Qualifications

  • 5-7 years of bank business development experience.
  • 2 + years of bank lending experience, which includes credit analysis.
  • Must be highly capable of meeting sales goals, independent activity in direct banking sales and credit support as well as maximizing cross-sell opportunities and relationship profitability.

  • Exceptional consulting skills; ability to probe, listen, clarify and present information to advance sales transactions, deepen relationships.

  • Demonstrated analytical skills and ability to assimilate complex financial and company operating information.

  • Professional presentation skills.

  • Strong working knowledge of credit structuring and processing; credit trained preferred.

  • Highly effective communication and influence skills.

  • Superior organizational skills.

  • Excellent business development skills.

  • Intermediate PC skills, knowledge of Microsoft Office software, and referral tracking programs.



Education

  • Bachelor's Degree in Business Administration or equivalent.


Special Instructions to Candidates

  • Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities.
  • Please view Equal Employment Opportunity Posters provided by OFCCP here.
  • The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
  • Reasonable accommodation may be made to assist individuals with disabilities to complete the online application process. Please contact our Human Resources Department at 305-577-7680 or by e-mail at employment@citynational.com.
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