Manager, Global Print Marketing
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The Manager, Global Print Marketing is responsible for creating and mobilizing integrated, multi-channel marketing plans to meet sub-segment sales and revenue goals in context of the overall Print Segment goals. About the Role In this opportunity as Manager, Global Print Marketing, you will: - Serve as a "connector" and trusted partner across TR Marketing and the Print business, partnering closely with cross-functional teams to translate marketing strategies into impactful, customer-centric campaign plans. - Understand customer personas and pain points to inform relevant, personalized campaigns. - Develop acquisition, retention, cross-sell, and upsell marketing campaign plans to meet business objectives. - Create initiative-specific marketing briefs and plan overviews that drive business impact and clearly allow other teams to mobilize and execute quickly. - Manage detailed campaign plans through thoughtful planning, integration of relevant content and effective translation into demand generation programs and activities; ensure expectations are set and deadlines are met across teams. - Continually monitor success of planning process and identify efficiencies, opportunities to optimize, leverage best practices, etc. - Accountable for consistently monitoring performance data of assigned sub-segment; Derive insight and action items to leadership team and key stakeholders throughout the business. - This role will be active in creating and delivering high-value marketing plans and will also lead a team of Campaign Planners supporting the overarching Print Segment sales and growth goals. Key Deliverables: - Set and deliver digital campaign engagement goals that will drive brand, product and pain point awareness - Delivery of effective marketing strategies to drive Print e-store sales growth. - Delivery of financial targets for the segment - Ensure customer voice is driving marketing actions About You - 6+ years in marketing planning and campaign strategy - BA/BS required; MBA preferred - 2+ years of people management experience - Strategic understanding of key martech tools that influence integrated campaign planning (Marketing Automation Platforms, Digital Analytics tools, Webinar tools, CRM systems) - Customer-centric, high-achieving self-starter that thrives in a fast-paced, collaborative atmosphere - Team player with the ability to foster strong relationships across multiple levels and functions within the organization - Skilled at conflict resolution, solution selling and problem-solving to achieve win-win outcomes - Entrepreneurial 'can do' approach with an adaptable, change-oriented mindset - Highly analytical approach - Experience in a matrixed and agile environment preferred - Experience leveraging customer insights to drive strategy - Strong organizational and project management skills #LI-D2E What's in it For You? Join us to inform the way forward with the latest AI solutions and address real-world challenges in legal, tax, compliance, and news. Backed by our commitment to continuous learning and market-leading benefits, you'll be prepared to grow, lead, and thrive in an AI-enabled future. This includes:
For any eligible US locations, unless otherwise noted, the base compensation range for this role is $99,400 - $184,600. This role may also be eligible for an Annual Bonus based on a combination of enterprise and individual performance. Base pay is positioned within the range based on several factors including an individual's knowledge, skills and experience with consideration given to internal equity. Base pay is one part of a comprehensive Total Reward program which also includes flexible and supportive benefits and other wellbeing programs. Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing. We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward. Accessibility As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace. We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. Protect yourself from fraudulent job postings click here to know more. More information about Thomson Reuters can be found on https://thomsonreuters.com. |