Sr Director, Digital Experience & eCommerce Leader

Waters Corporation is looking for a Digital Experience & eCommerce Lead to drive its global digital strategy at the enterprise level with focus on our customer experience and journey. This leadership role will define the strategic direction, governance, and performance framework for Waters' website, global eCommerce platform, and digital marketplace strategy. The ideal candidate will ensure seamless alignment across divisions, optimizing the digital experience and eCommerce operations to support business growth and partner with Waters field teams on customer digital experience.

Lead and Execute the Digital Roadmap - Define and drive the vision, strategy, and execution of the enterprise website, eCommerce platform, and digital procurement solutions. Ensure alignment with business objectives, customer needs, and divisional priorities to build a seamless, scalable, and high-performing digital ecosystem.

P&L and Growth Strategy - Optimize the digital eCommerce ecosystem to support the organization's P&L and growth objectives. This role focuses on defining a strategic framework, enhancing operational efficiencies, and driving revenue growth through digital investments and platform enhancements. Close collaboration with divisional and global marketing leads ensures digital commerce initiatives align with broader business goals, fostering cohesive execution and measurable impact across regions.

Field Sales & Service - Partner with the field team to engage with customers and ensure more adoption. Drive business processes that could free up staff time by digitalizing and increase customer satisfaction.

Enhance Global Digital Experience - Optimize the enterprise website to serve a diverse global audience by implementing localization strategies, ensuring regulatory compliance, and continuously improving the user experience.

Website Brand Implementation & Digital Governance - Collaborate with the Brand Team to lead the website brand initiative, ensuring seamless integration of brand architecture, visual identity, and verbal identity across all digital touchpoints. Establish and maintain enterprise-wide digital brand guidelines and governance processes, working with divisional marketing teams to adapt content on the website while upholding a consistent and cohesive brand experience across all digital properties, vendor platforms, and customer touchpoints.

Marketplace and Omnichannel Strategy - Design and implement a best-in-class digital marketplace experience, identifying and integrating new channels and business models to enhance customer acquisition and retention.

SEO, Paid Media & Social Strategy - Collaborate with divisional marketing teams and product owners to optimize digital engagement through organic and paid search, as well as social media. Ensure product and segment-level digital demand strategies align with overall website demand goals while maintaining brand integrity and delivering a cohesive customer journey across all touchpoints.

Data-Driven Decision Making - Leverage analytics, customer insights, business insights and sales feedback to continuously refine and enhance website performance, conversion rates, and customer experience.

IT Collaboration & Prioritization - Work closely with IT and development teams to prioritize digital initiatives, manage sprint cycles, and ensure seamless integration of new features and functionalities.

Customer-Centric Digital Innovation - Track digital trends, competitor strategies, and emerging technologies to enhance Waters' market leadership. Lead customer research, analyze feedback, and refine digital journeys to align with user needs. Leverage data-driven insights to create intuitive, personalized experiences that drive engagement and brand loyalty.

Stakeholder Management - Engage with cross-functional teams, including Sales, Marketing, IT, and Customer Experience, to align digital strategies with business objectives and drive seamless execution.

Qualifications

* Bachelor's degree in business, Marketing, Digital Strategy, or a related field (MBA preferred).

* 10+ years of experience in leadership positions, digital product management, eCommerce, or enterprise website management, preferably within B2B, life sciences, or technology industries.

* Proven track record of managing P&L, driving digital revenue growth, and leading digital transformation initiatives.

* Deep understanding of digital marketing, UX/UI best practices including customer-centric design methodologies, website optimization, and performance analytics.

* Experience with brand implementation and website rebranding projects.

* Experience translating brand strategy into compelling digital experiences and customer journeys.

* Understanding of brand metrics and how to measure brand effectiveness in digital environments

* Strong experience with eCommerce platforms and digital procurement solutions.

* Ability to manage complex projects, prioritize initiatives, and collaborate with cross-functional teams.

* Knowledge of SEO, SEM, paid media, and digital advertising strategies.

* Strong analytical skills with experience in web analytics tools such as Google Analytics, Adobe Analytics, or similar.

* Excellent communication and leadership skills with the ability to influence stakeholders at all levels.

Waters Corporation (NYSE: WAT), the world's leading specialty measurement company, has pioneered chromatography, mass spectrometry and thermal analysis innovations serving the life, materials, and food sciences for over 60 years. With approximately 8,000 employees worldwide, Waters operates directly in 35 countries, including 15 manufacturing facilities, with products available in more than 100 countries. Our team focuses on creating business advantages for laboratory-dependent organizations to enable significant advancement in healthcare delivery, environmental management, food safety, and water quality.

Working at Waters enables our employees to unlock the potential of their careers. Our global team is driven by purpose. We strive to be better, learn and improve every day in everything we do. We're the problem solvers and innovators that aren't afraid to take risks to transform the world of human health and well-being. We're all in it together delivering benefit as one to provide the insights needed today in order to solve the challenges of tomorrow.

Diversity and inclusion are fundamental to our core values at Waters Corporation. It is our responsibility to actively implement programs and practices to drive inclusive behavior and increase diversity across the organization. We are united by diversity and thrive on it for the benefit of our employees, our products, our customers and our community. Waters is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, religion, sex, national origin, sexual orientation, age, marital status, disability, gender identity or protected Veteran status.