Social Media Manager

Lutheran Social Service MN is a dynamic social service organization serving children, youth and families, people with disabilities, older adults, and military veterans. We offer an ALIVE Workplace (Supportive, Positive, and Fun) and careers that challenge, energize, and reward employees. Consider joining us!

Position Summary:

This position provides leadership for social media strategy and governance at LSS. This includes: overseeing organization-wide accounts, developing and overseeing social media marketing campaigns, governance and support of line of service accounts, strategy and measurement, and managing a social media community of practice of social media account editors from around the organization. This role is also responsible for working with marketing and communications colleagues to cultivate an engaged social media following for LSS and advising on strategy that will support the delivery of content that contributes to achieving line of service goals. Overall, this role will also ensure strong brand consistency across campaigns and platforms and will work to build and protect LSS' brand on social media.
Job Requirements:

• BA/BS or equivalent combination of education and experience in marketing, communications, English, journalism or other a related discipline.
• 3-5 years of relevant experience with social media content creation, strategy and analytics.
• Strong writing skills.
• Photo editing skills.
• Basic video editing skills preferred.
• Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention.
• Proficiency with Google Analytics and Google AdWords.
• Preferred skills: basic knowledge of HTML, content strategy and search engine optimization (SEO).
• Exceptional organizational and communication skills.
• Critical thinking and attention to detail.
• Ability to manage multiple projects in a fast-paced, deadline-driven environment.
• Work effectively with internal clients and cross-functional teams. Strong collaboration skills.
• Have passion, integrity, energy, and creativity.

Lutheran Social Service of MN is an EEO/AAP employer. We actively foster an environment that is free of racism, discrimination, bias, and harassment where all individuals are treated with dignity and respect.