Senior Lead Technical Marketing Manager

We are seeking a highly skilled and detail-oriented Lead Technical Marketing Manager to join our core Marketing team at Lumen. This role involves leading technical marketing strategies and supporting the overall product marketing efforts. You will report directly to the Director of Technical Marketing and work closely with other cross-functional teams to ensure the successful delivery of our products to market. This position requires a blend of technical acumen, leadership skills, and business understanding to drive best-in-class marketing initiatives.

This role will serve as a key bridge between Solution engineering, sales, and marketing teams. This role requires technical depth in networking technologies and solutions, combined with a strategic approach to positioning, messaging, and enablement. You will create compelling technical content, engage customer-facing teams, and drive initiatives that position our core networking portfolio as industry-leading with technical buyers/ influencers.

• Develop and Lead Technical Marketing Content:Create and maintain high-impact technical marketing materials such as datasheets, white papers, case studies, and technical presentations. Create and deliver product demonstrations and technical training materials for internal teams and customers. Ensure consistency and discipline throughout technical marketing projects.
• Strategize and Execute Product Launches:Plan and oversee the execution of product launches, ensuring all technical marketing materials are prepared and aligned with the product strategy. Collaborate with product management, engineering, and sales teams to gather technical information and translate it into compelling marketing content.
• Conduct In-Depth Market Research:Perform competitive analysis and market research to identify trends, opportunities, and threats. Provide insights to inform and refine marketing strategies. Conduct technical benchmarking to clearly communicate our unique differentiators and advantages.
• Customer Engagement and Feedback:Develop and maintain strong relationships with key customers and partners to gather feedback and insights that can be used to improve marketing strategies and product offerings.
• Technical Training and Support:Provide technical training and support to the sales team and other internal stakeholders to ensure they are well-equipped to communicate the value of our products to customers. Act as an SME to marketing teams and guide the strategy discussions, support customer engagement and conversations, respond to technical inquiries, and participate in customer meetings as required.
• Event Planning and Execution:Lead the planning and execution of technical events, webinars, and trade shows, including the creation of technical presentations and demonstrations.
• Cross-Functional Collaboration:Work closely with product, IT, and customer service departments to support product strategy and execution. Act as a liaison between technical and non-technical teams to drive clarity and alignment across the marketing process.
• Develop Customer Reference Architectures:Define deployment architectures that further technical proof and validation. Support customer validation, market segmentation, and competitive technical analysis to refine marketing strategies. Drive thought leadership to technical audiences through various channels such as webinars, blogs, and communities.
• Data-Driven Marketing Campaigns:Develop and implement data-driven marketing campaigns to drive product awareness, adoption, and revenue growth.

• Educational Background:Bachelor's degree in Business, Marketing, Engineering, or a related field. A Master's degree is preferred.
• Experience:7-10 years of experience in technical marketing, product marketing, product management, Solution Engineering, or related technical roles, with a proven track record of leading complex marketing initiatives.
• Technical Skills:Strong understanding of technical concepts and the ability to translate them into clear and compelling marketing content.Strong technical knowledge of networking concepts, protocols, and infrastructure
• Leadership Skills:Demonstrated ability to lead and mentor a team of marketing professionals, driving excellence and innovation.
• Organizational Skills:Highly organized and detail-oriented, with the ability to manage multiple tasks and projects simultaneously.
• Communication Skills:Superior written and verbal communication skills, with the ability to convey complex ideas clearly and persuasively, including public speaking skills, with the ability to simplify complex technical concepts for diverse audiences. Ability to create technical detail presentations linking to business outcomes; tailoring across the executive and Individual contributor audience as appropriate.
• Analytical Skills:Strong analytical skills, with the ability to interpret market trends and data to inform and shape marketing strategies.
• Team Collaboration:Proven ability to work effectively in a cross-functional team environment.

Preferred Skills:

• Experience working in B2B technology companies, specifically in telecom, cloud networking, or related fields.
• Hands-on experience with networking products and methodologies.

This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience and other relevant factors.

Location Based Pay Ranges:

$103,711 - $138,281 in these states: AL, AR, AZ, FL, GA, IA, ID, IN, KS, KY, LA, ME, MO, MS, MT, ND, NE, NM, OH, OK, PA, SC, SD, TN, UT, VT, WI, WV, and WY.
$108,896 - $145,195 in these states: CO, HI, MI, MN, NC, NH, NV, OR, and RI.
$114,082 - $152,109 in these states: AK, CA, CT, DC, DE, IL, MA, MD, NJ, NY, TX, VA, and WA.

Lumen offers a comprehensive package featuring a broad range of Health, Life, Voluntary Lifestyle benefits and other perks that enhance your physical, mental, emotional and financial wellbeing. We're able to answer any additional questions you may have about our bonus structure (short-term incentives, long-term incentives and/or sales compensation) as you move through the selection process.

Learn more about Lumen's:

• Benefits
• Bonus Structure

#LI-Remote