Director, Fan Experience, Game Presentation & Campus Partnership, Department of Athletics

External Applicants:

Please ensure all required documents are ready to upload before beginning your application, including your resume, cover letter, and any additional materials specified in the job description.

Cover Letter and Supporting Documents:

• Navigate to the "My Experience" application page.

• Locate the "Resume/CV" document upload section at the bottom of the page.

• Use the "Select Files" button to upload your cover letter, resume, and any other required supporting documents. You can select multiple files.

Important Note: The "My Experience" page is the only opportunity to attach your cover letter, resume, and supporting documents. You will not be able to modify your application or add attachments after submission.

Current Employees:

Apply from your existing Workday account in the Jobs Hub. Do not apply from this website.

A cover letter is required for all positions; optional for facilities, campus services, and hospitality roles unless otherwise specified.

Job Description Summary

Job Description

Essential Functions:

• Assist the Associate Athletic Director for Fan Experience, Game Presentation & Campus Partnership with the overall fan experience and promotional efforts for Wake Forest Athletics.
• Lead grassroots marketing, game presentation, and promotional efforts for assigned sports.
• Write scripts and coordinate timing, promotions, video board features, music, public address reads and other gameday elements for assigned sports.
• Serve as primary contact for men's basketball and additional sports as needed.
• Develop, in partnership with the marketing and sales teams on season ticket and single game sales campaigns and promotions for men's basketball, while assisting in efforts related to Wake Forest football, to drive revenue and attendance.
• Develop, in partnership with the marketing and sales teams on integrated marketing plans, utilizing conventional, grassroots and digital marketing strategies to drive engagement and attendance.
• Provide leadership in game day responsibilities to include pre-game and half-

time preparations, presentation coordination, and group ticket management.

• Conceptualize and execute sport-specific sponsorship elements to create

an engaging in-game atmosphere for fans and student athletes.

• Plan and execute fan-focused on-site activations (i.e. fan zones, tailgates, etc.).

• Coordinate and execute the on-field game presentation efforts for Wake Forest Football.
• Provide leadership in daily strategy and operations of Screamin' Demon Rewards platform, Junior Deacon Club, student engagement activations, and future game-day experience programs.
• Provide leadership for three Fan Experience Fellows with each of their assigned sports and programs. Ensure goals are set, met and exceeded, while reviewing and evaluating goals and plans at each season's end.
• Other duties as assigned.

Required Education, Knowledge, Skills, Abilities:

• Bachelor's Degree
• Five years marketing and promotions experience at the collegiate or professional level required or equivalent education and related training.
• Proficient in Microsoft Office and Adobe Creative Suite
• Detail oriented for accuracy of data and information
• Highly organized and ability to balance multiple projects and deadlines
• Strong initiative to solve problems
• Extraordinary focus on customer service
• Willing to work in a team atmosphere where expectations are set and managed while giving staff flexibility to do their assigned task as both a leader and/or a follower
• Ability to work long hours including nights and weekends.
• Excellent written and oral communication skills, as well as interpersonal skills.
• Demonstrated experience in marketing or sales.
• Strong knowledge of NCAA rules and regulations.
• Valid driver license with good driving record; must be insurable.

Preferred Education, Knowledge, Skills, Abilities:

Masters Degree preferred.

Experience with Daktronics video board systems preferred.

Accountabilities:

Responsible for own work and supervision of Fan Experience Fellow positions.

Note:

This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by the employee's supervisor.

Additional Job Description

Time Type Requirement

This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his/her supervisor.

In order to provide a safe and productive learning and living community, Wake Forest University conducts background investigations and drug screens for all final staff candidates being considered for employment.

Equal Opportunity Statement

The University is an equal opportunity employer and welcomes all qualified candidates to apply without regard to race, color, religion, national origin, sex, age, sexual orientation, gender identity and expression, genetic information, disability and military or veteran status.

Accommodations for Applicants

If you are an individual with a disability and need an accommodation to participate in the application or interview process, please contact AskHR@wfu.eduor (336) 758-4700.