New 
Director, AI Business Solutions eCommerce
 Microsoft | |
 United States, Washington, Redmond | |
 Oct 18, 2025 | |
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OverviewMicrosoft's Global Marketing Engines + Experiences (GMEE) organization is leading the transformation of marketing at Microsoft with programs and engines that allow us to engage in a more personal way with our customers while driving measured business outcomes. Within GMEE, eCommerce businesses are a foundational way for Microsoft to acquire and build relationships with our customers at scale through our direct to customer channels. This Director, AI Business Solutions eCommerce role leads the team responsible for driving AI Business Solutions (ABS) eCommerce customer acquisition business strategy and execution in the GMEE organization. In this role, you'll dive deep into customer behavior, uncover insights from real-world data, and design and optimize the digital customer journey-from first click to conversion. Your team will collaborate with marketing strategists, engineering product managers, and data scientists to personalize the ABS experience for diverse customer segments, helping them find the right solutions faster. The experiences you help shape will have material impact. This role requires a blend of experiences including strategy, business performance management, analytical thinking, people leadership, executive influence, navigating ambiguity, and a drive for results. You will be joining a team of passionate, collaborative marketers and business leaders! Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
ResponsibilitiesDrive all-up performance/growth of AI Business Solutions (ABS) eCommerce customer acquisition and end to end marketing effectiveness in partnership with product marketing and product engineering.Develop and refine all-up acquisition strategy - including audience needs, pain-points, jobs to be done, customer/business outcomes.Conduct market research to understand customer needs and industry trends.Define, drive, and optimize performance process across all engine teams - Web, Relationship Marketing, Paid Media, and Product Engineering.Collaborate with the Commerce and Product Engineering team on key experiments, initiatives and new capabilities to deliver new customer value & business growth.Lead virtual teams of stakeholders from across Marketing, Finance, Sales, and Engineering to drive new analytics projects from data sourcing to insights visualization.Continuously monitor performance to identify future opportunities or risks and adjust plans as needed.Lead ABS eCommerce rhythm of business (ROBs) - including monthly marketing reviews (MMR's) and executive communications.Coach, develop, and grow a high performing team. Deliver success through empowerment and accountability by modeling, coaching, and caring as well as attracting and retaining talented people.Embody our Culture and Values | |