Product Marketing Manager

Your Title: Product Marketing Manager, B2W/Civil Software Group

Location: Portsmouth, NH

Do you thrive in an industry undergoing rapid digital transformation? Does rolling up your sleeves to get under the hood of market segments, customer requirements and competitive products thrill you? Are you a passionate creator of sales-ready messaging and tools?

If so, Trimble is looking for someone like you - an accomplished, creative and technically proficient Product Marketing Manager.

What you will do:

Reporting to the Head of Civil Software Product Marketing, you'll work cross-functionally to:

• Gather quantitative external and internal market intelligence, maintaining a high level of Civil sector product expertise and field presence

• Represent the 'voice of the customer' within our organization by conducting thorough customer research and understanding their journey from sale to implementation

• Lead the creation and delivery of differentiated product messaging

• Develop and execute product go-to-market plans

• Develop sales enablement materials, including internal and customer-facing sales presentations, playbooks, battle cars and datasheets; manage materials on Trimble's internal sales enablement hub (Seismic)

• Manage and execute win/loss interviews and present findings

• Assist Product Management with focus groups, usability and other market validation research

• Research and understand industry, buying habits and competition for our portfolio

• Identify customer references for industry and customer referrals

What You Should Bring

• 5+ years experience in product marketing, successfully launching products and growing market share.

• Strategic thinker with a hands-on approach to market analysis, segmentation and positioning.

• Creative and analytical mindset, adept at translating insights into actionable marketing strategies; willingness to pitch ideas and test new approaches.

• Ability to conduct interviews, onsite customer visits and tradeshow events

• Excellent communication and collaboration skills

• CRM experience (Salesforce.com a plus - reports and dashboards)

• BS/BA degree required, preferably in marketing or business

About Trimble's B2W Software Division

Headquartered on the historic Portsmouth, NH waterfront, B2W Software, a Trimble company, empowers heavy civil construction companies to win more work and complete it more profitably. The team's highly differentiated Trimble Construction One platform connects people, data and workflows through interoperable software modules for estimating, scheduling and dispatching, field tracking, equipment maintenance, safety and reporting.

Trimble's Inclusiveness Commitment

We believe in celebrating our differences. That is why our diversity is our strength. To us, that means actively participating in opportunities to be inclusive. Diversity, Equity, and Inclusion have guided our current success while also moving our desire to improve. We actively seek to add members to our community who represent our customers and the places we live and work.

We have programs in place to make sure our people are seen, heard, and welcomed and most importantly that they know they belong, no matter who they are or where they are coming from.

Trimble's Privacy Policy

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Trimble provides the following compensation range and general description of other compensation and benefits that it in good faith believes it might pay and/or offer for this position. This compensation range is based on a full time schedule. Trimble reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant's sex or other status protected by local, state, or federal law.

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Hiring Range:

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Bonus Eligible?

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Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans. Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan.

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